By associating editorial placements with each collection, you can instantly create trend analysis reports complete with PR to Advertising

Publicity Manager

• + Tracks the history and frequency of each requested piece per season
• + Logs each Style request from Editors, Stylists and Celebrities
• + Generates press reports displaying all print and electronic media hits
• + Compiles and stores all press obtained by each designer
• + Logs credit requests and converts into upcoming press hits
• + Calculates ad value of the press hits